Alepo will provide an advanced, all-in-one data monetization platform for Africell’s 3G and planned LTE networks across The Gambia, Sierra Leone, Uganda and the DRC, PR Newswire reported yesterday.
Ahead of Mobile World Congress (MWC) – the largest mobile industry event in Europe – Alepo announced yesterday a new, multinational contract with the mobile operator for the deployment of its convergent data charging and policy control solution as part of Africell’s highly anticipated planned LTE networks in Africa.
The deal should enable Africell to leverage this all-in-one data monetization platform in order to quickly bring to market new, competitive 3G and 4G data offers, including sponsored apps and content from OTT content providers, roaming data passes, and much more.
According to the agreement, Africell will employ Alepo’s Policy and Charging Rules Function (PCRF) solution, pre-integrated with deep packet inspection, for 3G and 4G LTE services in Sierra Leone, Uganda, The Gambia, and the DRC.
In the selection of Alepo’s PCRF, Africell CTO Younes Chaaban underscored the potential for next-generation data services in the African markets.
“Rising smartphone penetration and the subsequent explosive demand for high-speed mobile Internet services in our markets has revealed a strategic opportunity to drive up data revenues in the coming years,” Chaaban said, adding, “Alepo’s PCRF solution will make it possible for us to harness 3G and LTE data services in order to increase ARPU and profitability of our networks.”
The introduction of the Alepo PCRF into Africell’s mature mobile network environment ensures zero impact on mobile voice revenues while Africell develops its long-term data strategy.
In addition, the open, standards-based solution will integrate seamlessly into Africell’s multi-vendor network environments, alongside multiple industry-leading core network equipment providers.
“As voice revenues plateau, savvy carriers like Africell recognize the need for an aggressive data monetization strategy,” said Shivani Sardesai, Director of Sales for Africa at Alepo.
“They also know, as we do at Alepo, that it takes a robust, fast, and flexible data charging and policy control solution to realize this strategy as well as overall business success.”
Africell is one of the fastest growing mobile operator in Africa.
The company has established itself as the number one mobile network provider in The Gambia and Sierra Leone, and is rapidly growing its newer operations in the DRC and Uganda.
Alepo makes next-gen data opportunities a reality, with advanced software solutions and services that enable global communications service providers to accelerate revenue growth and market share on next-generation fixed and mobile broadband networks.
According to their website, Alepo has been the go-to technology partner for ‘all things data’ at operators like Orange, Saudi Telecom, and Digicel for over a decade.